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MOTORCYCLE HISTORY AND PROFILES

As riders, we’re a unique breed. Many of us have colorful backgrounds and amazing stories to tell. Here, we’ll showcase some of those experiences that make the motorcycle community so close-knit and fun.
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Harley-Davidson would play an essential role in the careers of five of the seven Rathbun family members. Learn more about their life long passion for motorcycling.
Set to release next year, Harley-Davidson’s new electric motorcycle is already generating buzz and conversation about the future of the classic motorcycle company. In this blog, we take a look back at Jay Leno’s 2015 experience with the LivewireTM prototype in anticipation of what’s to come. With its “twist and go” design, the Livewire electric motorcycle promises to be a bike that will make everyday riding easy and fun.

25 May, 2021
Harley-Davidson hooks up with Sailor Jerry Spiced Rum to celebrate and remember iconic tattoo artist, Sailor Jerry, in this tattoo competition.

25 May, 2021
One Harley-Davidson® dealer is providing more than motorcycles. It’s cultivating community. Come inside “The Bunker,” a rallying point for bikers and their families built by Harley-Davidson® Chattahoochee. The concert space is one facet of a larger strategy to make the dealer a destination point.

25 May, 2021
You know how it feels to ride. It’s an incredible and indescribable mixture of exhilaration and ease. It’s like an awake calm. Harley-Davidson recently commissioned researchers to see if they could put their finger on that feeling. Is it possible to scientifically prove that riding a motorcycle creates calm and happiness?

25 May, 2021
83,000 vets are still missing from wars dating back to WWII. While hundreds of thousands of motorcycles roar in remembrance at this week’s Rolling Thunder ride, the men and women of the DPAA work quietly and steadfastly to bring home the Missing in Action.

25 May, 2021
Come inside the motorcycle shop “Operation Combat Bikesaver,” a refuge for veterans with PTSD. Off a country road in Crowne Point, Indiana, veterans bond while they build custom motorcycles.

25 May, 2021
Winter road warriors are just fine with the fact that most riders park their bikes in storage for the winter. It means more open road for them. According to the members of the Polar Bear Motorcycle Grand Tour, clear, open spaces are one of many advantages of winter riding. Learn all the reasons why hitting the road to stave off the winter blues beats surfing the sofa all winter.

25 May, 2021
Harley-Davidson Insurance Services is offering a new military discount for active military and veterans! To celebrate, the Open Road blog is launching a series of posts to tell the rich stories of the long-standing relationship between the military and motorcycles. We begin with a famous American general using Harley-Davidson® motorcycles to manifest his vision of maneuver-style warfare in the Mexican desert.

25 May, 2021
Harley-Davidson® dealers that won the Harley-Davidson Insurance Spending Spree Sweepstakes put their winnings to work this summer by hosting customer appreciation parties. Dealers across the country drove sales, promoted businesses in their neighborhoods, and raised money for charity.

25 May, 2021