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LABOR DAY H-D MUSEUM MOTORCYCLE RALLY

H-D schedule
H-D schedule
August 22, 2024

Finding yourself in Milwaukee, Wisconsin over Labor Day Weekend? Join us Labor Day weekend for the biggest celebration of all things Harley-Davidson.

Visit the H-D Museum for a fun filled weekend of shopping, eating, history, live music, activities and more!

THURSDAY BIKE NIGHT–LADIES NIGHT

Thursday, August 29
Kick off your holiday weekend with a Bike Night built for the ladies. Join us for a night of sky-high hair and neon leg warmers as MIXTAPE, a radical ’80s cover band, goes totally tubular.

Grab a cold one or some food outside on the plaza or enjoy the full menu inside MOTOR® Bar & Restaurant.

H-D® FACTORY OUTLET SALE*

Thursday, August 29–Saturday, August 31
Gear up for the fall riding season at our upcoming H-D® Factory Outlet Sale. Snag unbeatable deals on Harley-Davidson merchandise and gear from Thursday to Saturday.

The sale is conveniently located on the second floor in Rumble, and ample parking is available. Don’t miss out your chance to plus-up your fall wardrobe!

MKE LABOR DAY WEEKEND CHALLENGE

Thursday, August 29–Sunday, September 1
Enjoy Labor Day Weekend and ride to the iconic Harley-Davidson Museum. Visit at least five out of the seven area venues and dealerships:

  • House of H-D (6221 W Layton Ave Greenfield, WI 53220)

  • Wisconsin H-D (1280 Blue Ribbon Dr Oconomowoc, WI 53066)

  • Milwaukee H-D (11310 W Silver Spring Rd Milwaukee, WI 53225)

  • West Bend H-D (2910 W Washington St West Bend, WI 53095)

  • Uke's H-D (5995 120th Ave Kenosha, WI 53144)

  • Suburban H-D (139 N Main St Thiensville, WI 53092)

  • H-D Museum (400 West Canal Street, Milwaukee, WI 53201)

Complete the challenge to earn your achievement and 500 M&L Points, marking your dedication to the MKE Labor Day Weekend Challenge.

BBQ & BLUES

Saturday, August 31
Get ready to shake your money maker on Saturday night at our weekly BBQ & Blues session featuring Donna Woodall. Enjoy scorching-hot live blues music on our scenic patio along the Menomonee River while savoring delectable, smokey BBQ from MOTOR® Bar & Restaurant.

It’s the perfect pairing for the warm summer nights. And there’s no cover!

BIG UNIT POKER RUN

Sunday, September 1
Finish off the fun by joining hundreds of riders for the Big Unit’s Poker Run to benefit Fisher House Wisconsin. Day-of registration opens at 8 a.m. and kickstands are up at 11 a.m. at the H-D Museum.

Grab-and-go breakfast will be served that morning prior to ride launching. The ride concludes at Roc Ventures / LUXE Golf in Franklin with a concert headlined by Jackyl. Bill Michael’s fundraiser supports our military, veterans, first responders and their families in partnership with Fisher House Wisconsin.

WHERE IS THE HARLEY-DAVIDSON MUSEUM?

400 West Canal Street, Milwaukee, WI 53201

Related Resources

Saturday Demo Rides

The World’s Only Harley-Davidson Museum hosts Demo Rides, powered by H-D® Insurance, all summer long from May through September. Learn more!

Stage at Harley-Davidson Museum

The H-D Museum campus is the marquee Homecoming venue including free admission and tours, live music and mototainment, demos, and much more!

Someone riding a motorcycle

“America the Beautiful” - there’s no better way to see that beauty than by riding the USA’s roads during a motorcycle event or rally. Get the full list here.

*Valid only for onsite use in the H-D® Factory Outlet at the H-D Museum on purchase of select, discontinued men’s and women’s Harley-Davidson® Motor-Clothes® merchandise and select official licensed products. Not valid for online purchases; not valid in the Harley-Davidson® Shop at the H-D Museum. Prices as marked in the H-D® Factory Outlet. Sale prices valid from Thursday, August 29, 2024 – Saturday, August 31, 2024. While supplies last. Offer not valid on previously purchased merchandise. Cannot be combined with any other offer, discount or promotion. Offer is subject to change without notice. Void where prohibited or restricted by law.